Even your hair likes to get dressed up sometimes. So why not don those gorgeous locks with a little hair jewelry—some cute headbands or accessories? We’re obsessed with the ones at www.shopbando.com.
Photo courtesy of www.shopbando.com
The Eulie Diaries
Friday Fashion Find 9/3: Cutesie Headbands
September 3rd, 2010Friday Fashion Find 8/27: Jeggings
August 27th, 2010Okay, we were a little weirded out by them at first. Like jeggings? It just sounds weird. But try on a pair. No seriously. If you haven’t picked up a pair of jeggings already, we promise they’ll be in your closet by the end of the fall. Who could resist jeans that stretch forever and let you curl up in that little pretzel snuggle without the uncomfortable tugging and bunching of denim? Not us, that’s for sure. The Cadre Noir Legging from Anthropologie caught our eye this week.
Photo courtesy of www.Anthropologie.com
Friday Fashion Find 8/20: Double v-neck shirts
August 20th, 2010Sometimes, less is more. Show off those tanned shoulders with a flattering v-front and v-back shirt like the one we’ve found at urbanoutfitters.com for just $16. Daring, yet classy. Check and check.
Photo courtesy of www.UrbanOutfitters.com
Friday Fashion Find 8/13: Diana by Lauren Merkin
August 13th, 2010Who said Friday the 13th was unlucky? With Diana, there’s no way that you’ll be caught off guard on this Friday. We love Lauren Merkin’s clutch slash purse slash crossbody shoulderbag in this versatile accessory that comes in every shade of the handbag rainbow.
Though at $195 it may be a tad pricy for our entrepreneur budgets, we can think of tons of ways to rationalize this mini splurge. A) You can use this bag anywhere, anytime. B) Lauren Merkin’s a Brown grad (like us)! C) C’mon…it’s a bag…and it’s so darn cute.
Photo Courtesy of www.LaurenMerkin.com
Friday Fashion Find 8/6: Beachy Blush
August 7th, 2010You know that summery glow that makes you want to skip work and hit the beach as soon as you look in the mirror? That reminds you of ice cold lemonade and the smell of sunscreen?
Well we think that ooh-she’s-got-something-special summery shine should NEVER disappear just ’cause the leaves start changing.
When that summer shimmer starts to fade, try a warm, soft blush to get a natural glow without looking inappropriately orange for the season. After trying it out one NYC afternoon at Sephora, we’re obsessed with Laura Mercier’s Second Skin Cheek Colour in Lush Nectarine ($24).
Sweep it on to highlight those gorgeous cheekbones and people will be dying to know just why you’re glowing…all year long!
Photo Courtesy of www.Sephora.com
Urban Dictionary? More like Urban Fictionary.
July 27th, 2010So the other day Julie and I were doing a little video chatting, just getting things in order and such. We’ve been doing some research on Search Engine Optimization…basically just how to get Sexy Period up in the Google results so that you don’t have to click through the 17th “o” to see our page. Anyways, as we were vid chatting I typed into Google “period panties” just to see what would pop up. And wouldn’t you know it, urban dictionary had the nerve to be on the top of the first page of results.
Do you know what it said? Why don’t you take a guess?? Alright, I’ll tell you. Quote, “Panties that girls wear, that are not cute, during their period, or menstral, so they don’t ruin the pretty ones.” So we thought this was pretty funny. First of all, because Sexy Period is like the uber-arch-nemesis of this definition. Actually, first of all should probably be because whoever wrote this spelled “menstrual” wrong. So I think it’s pretty clear they haven’t done their research. But wait ‘til you hear the synonyms: “granny panties,” “draws,” “leakage proof,” “nasty draws,” and, my personal favorite, “no sex draws.”
Well at least they got the leakage proof right. Oh, and what did I hear you ask? How do you use that in a sentence? Let me tell you what Urban Dictionary says: “I have a separate drawer for my period panties.”
Sigh. Urban dictionary, you’re gonna need some revisions very, very soon…
Meet Caitlin: Our Wonderful New Intern!
June 14th, 2010This spring we searched everywhere to find the right gal (or guy) to intern with us this summer. Caitlin won us over with her hilarious writing sample and delightful personality. She is a rising junior at Brown, plays field hockey, and is trying to decide between a career in marketing or law. We’re pulling for marketing, but only time will tell. Be on the lookout later in the summer for website updates and maybe even a couple blog entries from her. Welcome to the team, Caitlin!
StyleWeek Providence
June 14th, 2010StyleWeek Providence was last week and I jumped at the chance to attend. Thanks to all the designers and sponsors for their role in enriching the RI fashion scene. It’s great to be in a city that celebrates innovative designers. On Thursday I went with my girls Kristin and Laurel. Our red carpet pose:
Loved this yellow silk taffeta dress by Nirva. The picture quality isn’t great, but you can see the bottom hem is silk velvet. I met designer Nirva Derbekyan at the after party and she is super sweet.
Thanks to Kasey and Maddy for joining me on the red carpet Friday night for a fun night out:
The second show on Friday was by Maya Luz who was a contestant on the last season of Project Runway. Her show was titled “Creature” and featured animal inspired materials such as this fur collar:
Second Time Around
June 8th, 2010We’re at it again, mailing tons of test panties this month out to our lucky volunteers to see which fabric is working best! We’ve got it narrowed down to three combos, and now it’s time to find out for sure which one is the winner.
A Star Is Born
May 14th, 2010If you’ve ever heard Eunice sing, you know that she’s got some powerful pipes. Not only can she belt out Amy Winehouse a cappella style, but she’s also a talented actor. This weekend she will be making her debut at the Stars Community Theatre playing Mimi in a production of Rent! The show is sure to impress, so if you want to go, check out tickets and show times here: http://starscommunitytheatre.wordpress.com/
So you want to be an underwear expert? Intern for Eulie this summer!
March 31st, 2010We are now accepting applications for our summer internship (bonus points if you are a witty writer). Come join the best lingerie startup since Spanx invented footless pantyhose!
Marketing Internship
Location: Providence, Rhode Island
Dates of Position: Early June – Mid August (flexible)
Compensation: $2000 stipend + exciting experience of helping to build the Eulie brand
Overview:
Eulie, an up-and-coming intimate apparel company, is developing a line of chic, functional underwear called Sexy Period. Made from fabric that is leak resistant and breathable, the line allows women to wear fancy underwear without worrying about spills (no more period disasters!). The company is currently wrapping up product development and will be focusing this summer on plans to launch sales in early 2011. There is an exciting opportunity for an intern to join the Eulie team this summer in a creative start-up environment.
Job Responsibilities:
- Buyer Packet – Help develop copy for packet that will be shown to prospective buyers
- Public Relations – Write copy for press kit that will be sent to editors, Research and recommend optimal publications for Eulie to be featured
- Website – Write copy for website, Contribute ideas for website components, Help create video or illustration to communicate product features to customers
- Social Media Presence – Brainstorm creative opportunities to generate viral marketing using Facebook, Twitter, and blog, Write copy for Eulie comics featuring underwear characters, Organize email list for Eulie’s newsletter “The Periodical”
- Responsibilities also include drop off/pick up fabric and garment components, mail packages, assist with pre-production product development, and enter receipts into accounting system.
- Various other task assignments as they arise
- Flexible availability is a must. May require occasional evening and/or weekend hours as necessary.
Qualifications:
A minimum of one year of college is required. Ideal candidate:
- has ability to write in a witty, humorous tone
- is reliable and organized
- has reliable transportation
- has sewing experience (would be great but not required)
- is proficient in Adobe Illustrator, and Adobe Photoshop (a plus but not required)
To apply, please send resume and writing sample to Julie Sygiel at julie@eulieintimates.com. Writing sample should be an announcement less than a page promoting the future launch of Sexy Period. We’re looking for a tone that is witty, sassy, and bold (for inspiration see www.dailycandy.com, www.shopbando.com, and www.herlook.com).
Homemade by Eulie for the honeymoon
March 31st, 2010Jaz and Joe practically waltzed down the aisle on March 13 as they tied the knot in Kemah, Texas. Jaz was my freshmen roomie and we lived in the J^3 house together senior year, so we’re practically family. While I spent four years looking for Mr. Perfect at Brown (and failed), Jaz logged impressive phone time as she and Joe did the long-distance thing. All that dedication paid off as they exchanged vows and are now on their way to a happily ever after.
The bachelorette party included lingerie gifts for the bride, so I decided to be creative. Although this pair isn’t made with functional fabrics, it has a sequin waistband and a sultry, sheer back. Nothing like one-of-a-kind underpinnings to spice up the honeymoon…
Congrats Jaz! Hope you enjoy your custom undies and best wishes as a Mrs!
Up, up and away!
February 11th, 2010It was one of those days. The kind where there’s endless possibility but you don’t know what’s in store quite yet. This particular day was made special because it was our first business trip on a plane. But even more noteworthy, it was the birthday of an amazing, opinionated, pink-high-heel-wearing chica (if you couldn’t tell by now, that would be Eunice). We left Providence at 5:30am and spent the entire day visiting a cut and sew facility. Seeing so many different sewing machines in motion at once is almost magical. It’s as if you can make any garment if you can dream it. Think lace, chiffon, silk, sequins, satin, …..and spandex! Don’t worry, we’re not going to put sequins on our underwear (although we welcome crazy ideas, so send us your dream underwear requests!). Here’s a photo of us below before the first plane ride.
The case of the missing underwear
February 11th, 2010The other day I unlocked my mailbox hoping as usual for at least one large white envelope containing tried-and-true Eulie Test Panties. What a find! There were three test packages inside. I opened the first package to start entering test results, but when I looked inside, there was only one pair and the second was nowhere to be found. I sent an SOS email to our tester, who confirmed that she did indeed put TWO pairs in before mailing the package. So…the question arose: Had the underwear fallen out along the way? Or had someone heard how amazing Eulie Test Panties are so they decided to swipe a pair for themselves?
I decided this necessitated a trip down to the central post office to investigate. The lady at the information desk informed me that I would need to contact the national claims office in Florida about lost items because “we have so many items that get lost in the mail, no one would remember if they had seen it in the Providence office.” Of course she didn’t know that the item in question was underwear, which I imagine would be pretty memorable to see if it slipped out of a package you were about to deliver. Upon hearing this, she took my business card and assured me a quick phone call if she heard any rumors about it.
Next I decided our postman might have some useful insight. I ran into him a couple days later and awkwardly conveyed the plea that we had lost Test Pair #117….by chance had he seen it? Yessssss! He confirmed that it had been spotted at the downtown post office, but our dear pair #117 had been mistaken as a practical joke. We said a prayer for its well-being, and asked if he could try to find it. A few days later, our mystery was solved. Sad news = someone threw them away. Yes. For real. RIP Eulie Test Pair #117. Case closed.
A Day in the Life of a Seamstress
January 7th, 2010We finished sewing all 160 pairs of test prototypes and they will be in the mail on their way to testers on Friday! Here’s how things played out today:
7am Wake up, shower, finish cutting fabric pieces (luckily I had cut out most of them the night before).
8:30am Head over to Eunice’s house to get ready for a phone call. Afterwards we map out our plan for the rest of the day and return emails. We usually cc: each other on every email to make sure we’re both in the loop on everything.
12:30pm Leave for our meeting with April at North Start Marketing. In the car on the way, Eunice and I realize that we are both wearing purple cardigans on top of hot pink shirts, black skirts and black tights. Great minds think alike, but maybe we should call each other in the morning to “uncoordinate” our outfits so we don’t look like identical twins. At North Star we discuss the tasks we need to accomplish before presenting our initial line to buyers.
2pm After meeting with April, we stop at the office of one of our R&D partners to work on elastics.
3:30pm Back at home, I can finally work on sewing our Eulie Test Panties (Eunice and I each took half of the sewing responsibility for this round). While sewing, this time is perfect for catching up on Gossip Girl episodes. Hulu is my new best friend, and I can now say that I’m a fan of Glee, Lipstick Jungle, and Gilmore Girls. As I get ready to sew, I realize that we had returned the thread stand to Elizabeth Breer (A special thanks Betty for helping us sew prototypes!). We are using industrial thread, and when they sent us a “small sample,” it came on a very BIG spool (as you can see below it is about a foot high).
So what’s a girl to do with this massive spool of thread? Here’s the homemade stand that I created to feed it into my machine. It consists of a lamp shade perched on top of two tissue boxes. The hole in the metal frame at the top of the shade allows the spool to unwind from the very center, and in case the machine pulls it closer, the strategically placed heart shaped candle prevents the shade from shifting over.
10:15pm I finally finish sewing my batch of underwear and drive it over to Eunice so she can start washing. We are washing this group 24 times before mailing them to testers so we’ll know that the fabric is durable through laundering.
11pm Return more emails (they never stop!), a quick phone call to a friend, and then off to bed where I write this post. Now time for beauty rest before we start a busy day tomorrow (thankfully no sewing tomorrow since it will mostly be done by our cut and sew facility in the future)…
98 Pairs of Test Panties are on their way!
December 27th, 2009Last week we pulled long hours measuring, cutting, and sewing 98 pairs of Eulie Test Panties. They are made by sewing our fabrics into regular Hanes underwear to determine the best out of 16 different fabric combinations. Thanks to over 105 women who’ve volunteered to help test! We’re planning to make a total of 160 pairs in this prototype testing round by the end of January. Below you can see a batch of underwear ready to be sewn.
We took a quick break from sewing to decorate sugar cookies that my housemate Sharon baked.
Mission Accomplished
November 20th, 2009We are continually sourcing and testing new fabrics, some of which are amazing, and others…well…let’s just say there have been candidates that would receive “no credit” if they were students at Brown. In October 2009 our persistence paid off, as we finally found several fabrics that are fully functional. Now it’s all about refining them to make the best underwear ever (of course nothing beats a birthday suit, but Sexy Period might just be the next best thing).
Here I am below checking out fabric in one of our supplier’s sample room.
Champagne toast
November 20th, 2009
Last Friday Emily hosted a champagne toast in our honor, as we recently received additional funding which allows us to work full-time on Eulie! Kristin and Sharon (my wonderful housemates pictured below) made the underwear-themed cake, which was accompanied by chocolate covered strawberries, brownies and cookies.
Eunice and I cut the cake together as if we were at a wedding (we spend so much time together that we practically are married, although Eunice’s boyfriend Tai-Sen might get in the way of that actually happening). The right hand photo below shows me with Emily, the hostess-with-the-mostess!
Our first sewing attempt
November 20th, 2009
We decided to sew a few prototypes ourselves…I mean, how hard could it be to make underwear, right? After 8 hours of drawing, pinning, and sewing, we realized it’s actually quite difficult. Eunice and I created patterns, sewed an initial fit prototype, tried it on, realized we underestimated the amount of fabric needed (are our butts really that big?), revised the pattern a couple more times, and finally made a wearable panty. The entire process made us appreciate our pattern maker’s expertise….SO glad that we have her to make the actual patterns! I thought my experience in high school designing and sewing my prom dress would help, but underwear is a whole different ballgame…
A visit to the CURVExpo in NY
November 20th, 2009
We made the trip to New York for the CURVExpo a few months ago, the premier US trade show for lingerie. The day started out with a 13 block walk (in high heels) since we couldn’t find a parking spot anywhere nearby (oh how I love driving in NY!). Once inside, we saw about 250 brands exhibiting their collections for the spring/summer 2010 season. Lots of bright colors, lace, and v-shaped waistbands. We hope to have a booth at CURVE next summer for SEXY. PERIOD.! In the evening, there was a runway show with several French lingerie brands. Here are a few photos…
Eulie Social
October 12th, 2009
On Tuesday, October 6th we held a social event for Eulie advisors. Thanks to everyone for continually giving us advice and support as we work to make this dream a reality. Check out the photos below (note the cupcake frosting artwork)!
